This is a letter I wrote to Vodafone. I am SO incredibly fed-up with their BOLLOCKS voice menus, so I thought I’d be pro-active about it…
I want to talk to whomever developed the voice menus for 777, because I want to offer some free constructive criticism. I guess it is because I develop software for a living and dislike using poorly thought-out solutions.
The only time I (and probably loads of other people) ring 777 is when I (we) want to top up, probably at least half the time by credit card. If you check your logs, I’ll bet topping up is what people are doing at least 75% of the time.
Let us say that I want to top up my mobile using my credit card. Please refer to attached diagram. Here’s how it goes:
- Blah Blah Blah random announcement that I can’t skip by pressing a button. Too bad if I’m low on battery life.
- “…to top up your mobile, press 2” I press 2.
- “…to top up using a credit card, press 2” I press 2 again. So far so good.
- “To top up, press 1. For customer services, press 2.”This menu is completely redundant and should be removed. At this point, I am about to indicate (for the second time), that I want to top up my mobile with a credit card. Why would anyone with an IQ greater than a cabbage want customer services at this point? Customer Services is available by pressing 9 at the first menu.
Customer Services should be globally available from any menu by pressing the same key, (for example 0), and help should similarly be available (for example the * key)
- By pressing 1, I finally get put through to something useful, where it asks me to enter my mobile and PIN. Fair enough, but wait! What’s this:
- “To register a credit card, press 1, to top up, press 2.” Fair enough I suppose, but I have already indicated (twice) that I want to top up my mobile using a credit card. Pressing 2 gives me yet another menu:
- “To top up your mobile, press 1. To top up another mobile, press 2.” This is now the fourth time I have had to tell the system that I want to top up my mobile with my credit card. For a use case that probably occurs more often than most of your other use cases (check your logs), That is three times too many. These last two menus should be merged:
1. Register a credit card
2. Top up your mobile
3. Top up another mobile